According to Blackfriday.com, "Black Friday started in the 1960s as the kick off to the Christmas shopping season. "Black" refers to stores moving from the "red" to the "black," back when accounting records were kept by hand, and red ink indicated a loss, and black a profit. Ever since the Macy’s Thanksgiving Day Parade in 1924, the Friday after Thanksgiving has been known as the unofficial start to a bustling holiday shopping season." Many stores like Wal-Mart, Target, JCPenny’s, Sears and Kohl's are known for opening very early. The shoppers that wake up early or even stay up all night lining up outside the store doors are referred to as Early Birds. According to Wikipedia, for stores like Wal Mart, Black Friday is known to be able to "boost their year to date net profit from $14 billion to $19 billion."
Some people can get really aggressive while shopping. Let’s just say cutting in line is very frowned upon! There have been stories where people have gotten walked over or pushed down others just to get a special item. There have also been reports of shootings and assaults.
Many people today have been talking about not going shopping on Black Friday and instead going shopping online. While others are spending money on gas, they can just spend money on shipping. Since Audubon isn't very big, many people have to leave town to shop. People who have family coming to Thanksgiving in Audubon might hit up ShopKo for their deals. Junior, Sam Chizek, stated, "I would love to go Black Friday shopping, but I'm not sure where I would go. I normally go to Mason City [since it is nearby family]. Best Buy usually has some really good deals."